Urenio Watch Watch: Innovative Companies

How innovative organisations use the web

The BusinessWeek magazine has published a cover story called “the Web Smart 50” that looks at how innovative companies, schools, and non profits are using the Web to improve sales, management, customers service, and marketing.

The story presents some good examples of companies using blogs, Wikis, RSS, and other innovations. These examples are organized in six sections:

* Projects in customer service
* Innovators in management
* Pacesetters in collaboration
* Projects in streamlining
* Marketing innovators
* Cutting edge projects


BusinessWeek – Τhe Web Smart 50